Beauty CheckNouvelife
LiveAUTOMOTIVE2024

Automotive · Guest Experience

Lexus

Digital catering menu and guest experience app for Lexus service facilities — with a management dashboard behind it

[X]BRANCHES SERVED
1 tapGUEST FEEDBACK
100%PAPERLESS MENUS
2APPS: GUEST + ADMIN
“Our guests notice details. The menu in the lounge has to feel as considered as the car in the showroom.”

Customer Experience Manager · Lexus Dealer

The Problem

A luxury lounge with a paper menu

Lexus service facilities offer complimentary catering while customers wait — a hospitality touch that's part of the brand promise.

But the experience ran on printed menus: generic, identical across branches, impossible to update, and out of place next to a luxury brand.

Worse, the lounge was a dead end — no way to hear what guests thought, show them current offers, or capture a single contact from a captive premium audience.

BRAND

Paper broke the experience

A printed menu in a Lexus lounge undercuts everything the brand stands for — premium demands consistency in every detail.

1BRAND STANDARD TO MEET
FEEDBACK

Silent guests

No way to know if hospitality delighted or disappointed — service quality was invisible to management.

0FEEDBACK CAPTURED
OPPORTUNITY

A wasted touchpoint

Premium customers sat in the lounge with nothing connecting them to offers or follow-up.

0CONTACTS COLLECTED

Our Approach

Hospitality software,
held to a luxury standard.

The bar wasn't "a working menu app" — it was an experience worthy of the badge on the wall. Clean, effortless, per-branch, and quietly useful to the business: every interaction feeds feedback and leads back to management.

Principle 01

Effortless by design

Browse, rate, done. No logins, no friction — a guest experience measured in seconds.

Principle 02

One tap to be heard

Smiley-scale rating turns silent guests into a live quality signal for every branch.

Principle 03

A touchpoint, not just a menu

Deals and contact capture turn lounge time into a marketing channel — without feeling like one.

What We Built

Three components.
One guest experience.

Guest app plus management dashboard — phase two connects the menu directly to the kitchen for live ordering.

~/lexus / lounge / menu.tsx3 components · 1 platform
01 /
Guest Menu App

Mobile app where guests browse their branch's catering menu, see the latest deals, and leave their contact — designed to Lexus brand standards.

Branch-specific menusLatest deals + offers feedContact submissionLuxury-grade UI
[X]BRANCH MENUS
02 /
Experience Feedback

One-tap smiley-scale rating captures how every guest felt — aggregated into a live quality signal per branch.

Smiley-scale ratingPer-branch feedback trackingTrend view over timeInstant low-score visibility
1 tapTO RATE
03 /
Management Dashboard

Central control for menus, deals, feedback, and captured contacts across all branches.

Menu management per branchDeals publishingFeedback analyticsCaptured-lead exports
100%BRANCH CONTROL
// Built on Laravel · Flutter · Next.js · PostgreSQL

The numbers
speak for themselves.

[X]BRANCHES SERVED
1 tapGUEST FEEDBACK
100%PAPERLESS MENUS
2APPS: GUEST + ADMIN
“Our guests notice details. The menu in the lounge has to feel as considered as the car in the showroom.”

Customer Experience Manager · Lexus Dealer

// project timeline

Wk 1
Discovery
Wk 2
Design
Wk 3–4
Build
Wk 5
QA + Ship

Tech Stack

Built to last.

Every technology chosen for a reason. No trend-chasing. No over-engineering. Just the right tool for the job.

Backend
LaravelPostgreSQLRedis
Frontend
FlutterNext.jsTypeScript
Infra
HetznerDockerGitHub ActionsNGINX
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~/wls/pipeline/book-call.shONLINE • NEXT SLOT: 14:30 UTC
Start Your Build

Seen enough?
Let's build yours.

One call. Clear scope. A practical roadmap your team can execute immediately.

2013Since · custom software house
11 wksAvg. project delivery
1 TeamZero handoffs
95%Client retention
$ wls schedule --discovery
→ timezone: UTC+3
→ duration: 30 minutes
→ format: Google Meet / Zoom
$ wls output --plan
✓ Scope map + delivery phases + budget guidance
status: ready
$
./book-discovery-call
No pressure. No obligation. Just clarity on your next move.
[email protected]+44 7424 622464